Little Monster Goes Global: From Rome to Bali, Leveraging the International Stage with a Single Golf Club

In the early hours of August 7, Beijing time, the WPA Women’s 10-Ball World Championship at Banca del Fucino in Rome, Italy, concluded successfully. Belarusian player Marharyta Fefilava defeated Philippine star Chezka Centeno to claim the title in commanding fashion. At this world-class women’s billiards event, Chinese trend brand “Little Monster” once again appeared as an official sponsor, leveraging its solid product strength and deep integration with international events to continue shining on the global stage. This has become a regular part of Little Monster’s presence in international competition. In September 2025, the brand made its first entry into Southeast Asia, bringing its Eastern craftsmanship and innovative product lineup to the 2025 Predator WPA World Men’s 10-Ball Championship and the 2025 Poison Saigon Women’s 9-Ball Open in Ho Chi Minh City, Vietnam. Soon afterward, Little Monster crossed the Eurasian continent to Gandia, in Spain’s Valencian Community, where it became the official sponsor of the local Women’s International 10-Ball Open, Men’s International 10-Ball Open, and mixed doubles events.

At the recently concluded Rome stop in Italy, the event lineup was further upgraded: in addition to the WPA Women’s 10-Ball World Championship, Little Monster also sponsored the Women’s Doubles Masters Challenge exhibition match and the Predator Wheelchair Open. To date, Little Monster has become deeply integrated into the Predator Professional Billiard Series system and a long-term partner of the series, steadily strengthening its international influence.

Beyond its deep involvement in tournaments, Little Monster also actively participates in major global industry exhibitions. In March 2026, the brand brought its full cue lineup to the BCA International Billiard & Home Recreation Expo in Las Vegas, United States—one of the most influential trade shows in the global billiards industry. With its bold, avant-garde design language and stable, reliable performance, the Little Monster booth drew large numbers of professional buyers for product evaluations and in-depth discussions, while inquiries and partnership interest continued to rise. The exhibition’s authoritative endorsement not only validated the brand’s product strength, but also marked a solid step forward for Chinese billiards brands in their internationalization journey. As a domestic trend brand founded in 2018, Little Monster has embedded “high cost performance” into its product DNA from the very beginning. Its pricing is precisely aligned with mainstream consumer expectations, while its designs keenly capture the aesthetic pulse of contemporary young people. Bold styling and vivid colors make every cue not merely a competitive tool, but also a distinctive sight on the billiard table.

The journey never stops, nor does the passion. On August 19, Qixi Festival, Little Monster will launch new colorways for its BK Beast break cue—“Clear Sky Blue” and “First Sight Pink”—delivering both standout looks and performance, specially designed for young players. Further across its overseas expansion map, Little Monster has already set its sights on a packed upcoming event schedule: from September 19 to 26, Ho Chi Minh City, Vietnam, will host the 2026 Ivan Simonis WPA World Men’s 10-Ball Championship, Poison Saigon Women’s 9-Ball Open, and Mixed Doubles Open; from September 28 to October 5, Bali, Indonesia, will host the 2026 Kamui WPA Women’s 9-Ball World Championship, Yalemei Men’s Open, and ISAK BILLIARD WPA World Men’s Doubles 10-Ball Championship; and from December 15 to 20, Little Monster will head to the United States to continue its overseas journey. From Asia to Europe, and from exhibitions to competition venues, every appearance by Little Monster is more than simple brand exposure—it is a deep dialogue between China’s billiards strength and the world’s top standards. As cues travel across mountains and seas, they carry not only competition and passion, but also the confidence and ambition of a young Chinese brand going global. Looking ahead, Little Monster will continue to use products as its vessel and events as its bridge, leaving more Chinese marks on the world billiards map.